Latest news

Prestigious nomination app BTMB

We are very proud that the app Beat the Microbeat has been nominated by the Netherlands (e.g. by the national WSA-mobile Expert Panel Member) for the World Summit Award as the best in the category Environment and Health. 175 countries are competing. The aim is to promote world’s best in mobile content and innovative applications. The winning apps will be announced at the WSA-mobile Global Congress in Abu Dhabi.

The World Summit Award Mobile (WSA-mobile) is a global initiative to select and promote the world’s best in mobile content and innovative applications within the framework of, and in cooperation with, the United Nations’ World Summit on the Information Society (WSIS), mandated by the WSIS Plan of Action and executed in collaboration with UNESCO, UNIDO and UN GAID.

Beat the Microbead gains momentum in USA (and Canada)

5Gyres hopes that after Illinois at least one other state in the USA will pass legislation to ban microbeads from care products. This could create a "distribution nightmare" for companies and forces them to replace the plastic microbeads with natural alternatives faster. 

The Great Lakes and St. Lawrence Cities Initiative - a coalition of Canadian and U.S. mayors from 114 cities along the water bodies - has raised awareness about the microbead problem within their communities, and pushed companies to eliminate them from their products. The coalition asked companies who make products containing microbeads to explore ways to remove the plastic spheres from the water, a task currently believed to be impossible. "We don't have an answer from them, as yet," a spokesman said recently. The Great Lakes coalition isn't considering legal action to hold companies liable.

Read the full article.

Two petitions in Brazil

Associação Brasileira do Lixo Marinho (ABLM) started a petition on Avaaz asking the Brazilian Company O Boticario to stop using microplastics in their exfoliants (O Boticário: Retirem as microesferas de plástico de seus produtos cosméticos). With 1000 signatures ABLM will contact the company directly.

ABLM’s second petition is directed to the Brazilian supermodel Gisele Bundchen, who is UNEP ambassador but who also promotes Oral-B #D white (Gisele Bündchen: Não colabore com a poluição das águas fazendo propaganda da Oral-B 3D White).

Please sign both petitions.